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Untapped

usgb/ˌʌnˈtæpt/Volume
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Metaphorical Use

Often used to talk about potential or abilities in people or situations that aren't yet realized.

Illustration for Metaphorical Use
Her singing talent remains untapped; she's never had lessons!
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Business Context

Frequently appears in business to discuss markets or resources that offer opportunities not yet exploited.

Illustration for Business Context
The company is looking to expand into untapped markets in Asia.
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Positive Connotation

Implies a hidden value or potential, suggesting a positive opportunity or benefit.

Illustration for Positive Connotation
We have untapped intellectual capital in our young workforce.
Visual representation of the word "Untapped"

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