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Potency

usgb/ˈpəʊtnsi/Volume
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Influencing Change

When 'potency' is used, it's about impact on change or influence over a situation.

Illustration for Influencing Change
The potency of her arguments could change the outcome of the debate.
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Intensity and Effect

'Potency' can refer to how intense or strong an effect or influence is.

Illustration for Intensity and Effect
The campaign's potency surprised everyone with its widespread impact.
Visual representation of the word "Potency"

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