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Populism

usgb/ˈpɑːpjəlɪzəm/Volume
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Emotional Appeal

Populism often involves emotional language to connect with the public's feelings and frustrations.

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Her spirited speeches on healthcare reflect a type of populism that resonates with many voters.
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Us vs. Them

Populism can create a divide, portraying the 'common people' against a 'corrupt elite'.

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The candidate's populism emphasized the people's struggles against the out-of-touch politicians.
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Simplification

Populism might oversimplify complex issues to make them easily understandable.

Illustration for Simplification
His populism boiled complex trade issues down to slogans that appealed to factory workers.
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