Douglas Rushkoff

We Facebook users have been building a treasure lode of big data that government and corporate researchers have been mining to predict and influence what we buy and for whom we vote. We have been handing over to them vast quantities of information about ourselves and our friends, loved ones and acquaintances.

American Journalist

Suzanne Fields

Everybody's looking for the niche to make the difference. Some people think they see the mother lode in the beautiful people, especially the vote of the beautiful women.

Use 'lode' when discussing mining, especially when referring to rich concentrations of minerals.

Mining Connection

'Lode' implies high value, like a vein of precious metal, not just any mineral.

Value Emphasis

Use 'lode' in geological contexts to talk about where materials come from.

Geological Setting

Use 'lode' metaphorically to signify a plentiful source of non-material things.

Source of Abundance

'Lode' has positive nuances, suggesting that the source is rich and potentially rewarding.

Positive Connotation

'Lode' suggests depth, making it suitable for expressing cultural or intellectual wealth.

Cultural Richness

 party because historians love evidence and we've got a mother lode of it here symbolized by 22 well-preserved letters dictated by Zenga member still held in the Portuguese archives as prosperous as Congo was in many respects in vain defense that the Portuguese were on to some things themselves and he wanted to

Africa’s rhyming history...

 Now, when I first looked into this, I'd never heard of this unit before. I've been studying surveillance for more than six years. I'd never heard of it. And so I went online and I did some research, and ultimately I hit the mother lode when I went to LinkedIn, the social networking site for job seekers.

Christopher Soghoian:...

 just to show you the size. This is not meant to be a threat. And Enceladus is very white, it's very bright, and its surface is obviously wrecked with fractures. It is a very geologically active body. But the mother lode of discoveries on Enceladus

Carolyn Porco: This is...

 this maze of tunnels did not produce even a dollars worth of opal one of the odd benefits of digging so many holes in search of opals is that some of them can be converted into homes but it is the mother lode payoff that is on

Coober Pedy PIPE National...

 deep in the bowels of a high-security complex a secret vault contains billions of youtube uploads it's the viral mother lode in one year YouTube's amassed more than a trillion views the amount of video that gets

YouTube's Origin Story PIPE...

 yeah yeah mother look Oh mother lode oh yeah the tuner God down here is the same tune of God I've been praying to up in Gloucester for years and years I'm just hoping he shines a little light on me

Two Bites for the Pin...

 the mother lode ha ha ha did I ever hit gold and he wastes no time collecting his spoils if they're just all over the place don't you sit on those getting ready to sit on some goddammit this with

Hunting Shrooms PIPE The...

 there's one Charlie yeah he done got one within a few minutes of hunting a spot they call Copperhead hole Andrew and Charlie's strike the mother lode oh lordy there's snakes everywhere at our

Copperheads! Copperheads!...

 barn owl captures a baby and the other babies don't even seem to notice a hungry sand boa ignores what's on the surface and goes for the mother lode

Rats at Night PIPE National...

 Got it. OK, we found the honey, the mother lode. It's so much honey.

Lode

Mining Connection

Value Emphasis

Geological Setting

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