Mark Foster

The jingles saved my life. When I got hired to do that, I was on top. I finally was making a living doing what I loved. Before that, it was so bleak; it got so dark in L.A. I was 25, been living there for seven years trying to make it, and getting really close to getting signed with different bands and as a solo artist only to have my hopes dashed.

American Musician

Slowthai

I don't wanna ever make jingles. I wanna do something that changes people's opinions and provokes thought and makes them think about how they should live their life and how they can better themselves and empower themselves.

English Musician

Shankar Mahadevan

Who are critics? Do they know about music? Have they proved themselves in the field? I remember, when we came up with the music of 'Dil Chahta Hai,' some of the critics said that the songs sounded like jingles.

Indian Musician

Lorne Balfe

I just think I started off like many composers, just in different fields of music I was doing. I started doing a lot of commercials and jingles, and then that led to doing TV and then films and games and TV.

Scottish Composer

Gigi Hadid

I've been watching Maybelline commercials since I was little and singing along with the jingle and doing little Maybelline commercials in my bathroom when I was, like, 10.

American Model

Jon Hamm

I've always been a fan of advertising, I've always been a fan of television, I've loved commercials, I've loved all the jingles, I loved all the stuff.

American Actor

Jubin Nautiyal

Bollywood is just one of the industries I am working in. I have sung in other languages and for ad jingles too.

Indian Singer

Sissy Spacek

Jingle taps on the majorette boots were an important part of a little girl growing up in the South.

American Actress

David Ogilvy

The advertisers who believe in the selling power of jingles have never had to sell anything.

English Businessman

Kelis

People know 'Milkshake' like a jingle, but they don't really know who I am.

A catchy jingle is designed to be memorable so you associate the tune with the brand.

Brand Memory

Famous jingles can become part of a culture, known by many people in a society.

Cultural Impact

A successful jingle often sticks in your mind—this is sometimes called an 'earworm'.

Earworm Effect

The verb 'jingle' gives a clear image of the sound being described, often light and pleasant.

Sound Imagery

Use 'jingle' when objects move and create a series of light ringing sounds.

Movement Associated

The word 'jingle' is often associated with Christmas and festive celebrations.

Festive Associations

A jingle can signal someone's arrival or presence, as with a shopkeeper's doorbell.

Indicating Arrival

Using 'jingle' verb to represent creating a melody that promotes a product.

Melodic Advertisement

Jingling requires creativity to encapsulate a brand's message in a tune.

Creativity Required

 okay are we talking like big giant like notre dame size bells are we talking like jingle bells hand valves what do they look like the the full gamut they were as almost as big as a human being all the way to handbell size and instrument players would go up and they would hit them with mallets

The Ancient Orchestra PIPE...

 scientists for sure um i have a question now for uh this is this is for the panel but i want to make sure i hear from from jingle on this we're getting questions from the audience about probably the one of the worst days if not the worst single day for life on

Reimagining Dinosaurs PIPE...

 advertising which reduced the amount of words and started to use graphics pictures line drawings to draw the eye in they also used catchy slogans jingles protection can be yours when you imunize any of the advertisers methods to sell ideas and behaviors

How Advertisers Joined...

 sea we're making music on the highway this is awesome and as a thanks to our musical road sponsor we've added a familiar jingle at the end well I loved it but I want to see what the experts think and our experts come in the shape of the old car

Musical Highway PIPE Crowd...

 So this moment here together at TED is now part of our life story. So it only felt fitting that AIVA would compose music for this moment. And that's exactly what we did. So my team and I worked on biasing AIVA on the style of the TED jingle,

How AI could compose a...

 stamping my foot. The thin metal rings I wore around each ankle jingled noisily, but I stamped my foot again. Once on, the transporter worked best when I didn't touch it. "Go," I said again, sweat forming on my brow. When nothing moved,

Nnedi Okorafor: Sci-fi...

 in my time vim beings never seen him a jingle inhaler but apparently he is he is very very ill I'm not Tristan or no better than me the Magellan's arrived after I left the sabi sands but I think

Safari Live - Day 133 PIPE...

 he wrote a short story imagining a sinister takeover of an entire town by a rhyming jingle. This reference, and others, show us that earworms seem to be a basic psychological phenomenon,

Earworms: Those songs...

 You do not want to believe this, but I have no reason to I hated the car, hated the rubber toys, disliked your friends, and worse, your relatives. The jingling of my tags drove me mad.

Billy Collins: Two poems...

 jingle bells jingle all the way oh one it is the ride on a one-horse open

Jingle

Brand Memory

Cultural Impact

Earworm Effect

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