Gimmicky

usgb/ˈɡɪmɪki/
adjective

Having a gimmick, or seeming to depend on trickery, novelty, or manipulation to be interesting or catchy.

The new movie relied on special effects and gimmicky dialogue rather than a solid plot.
Visual representation of "gimmicky" - Having a gimmick, or seeming to depend on trickery, novelty, or manipulation to be interesting or catchy.

Often appears as...

  • gimmicky product
  • gimmicky marketing

Usage tips

Disapproving

Definition 1 of 1
Visual representation of "gimmicky"
LampPro Tip 1/3

Negative Nuance

Describes something as cheap or trying too hard to impress, often seen as lacking substance or quality.

Illustration for Negative Nuance
I didn't buy the phone because it had too many gimmicky features that seemed unnecessary.
LampPro Tip 2/3

Marketing Tricks

Used to criticize marketing methods that focus on attention-grabbing tricks rather than the actual product quality.

Illustration for Marketing Tricks
That advertisement was full of gimmicky tactics to make the toy look much better than it is.
LampPro Tip 3/3

Overdone Novelty

Refers to something overly reliant on new or unique features which may ultimately feel forced or unnecessary.

Illustration for Overdone Novelty
The app update added too much gimmicky content that cluttered the interface.
Visual representation of the word "Gimmicky"

Never forget "Gimmicky"

Humans forget easily. That's why you should download WordUp: Smart reminders, word games, AI practice, and much more!

Download on the App StoreGet it on Google PlayGet it from MicrosoftGet it on AppGallery
Chrome

WordUp Chrome Extension

As you browse the web instantly look up words you don’t know.

Get Chrome Extension
Back to top