Franchising

usgb/ˈfræntʃaɪzɪŋ/
noun

The process of giving or getting the right to sell a company's products in specific locations.

She decided to go into franchising and now owns three Burger King locations.
Visual representation of "franchising" - The process of giving or getting the right to sell a company's products in specific locations.

Often appears as...

  • go into franchising
  • franchising agreement
Definition 1 of 2
Visual representation of "franchising"
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Corporate Connection

Franchising often involves large businesses and exhibits a corporate tone.

Illustration for Corporate Connection
He is interested in franchising because he admires the corporate structure of McDonald's.
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Geographical Limits

Franchising gives specific location rights, which can limit where you operate.

Illustration for Geographical Limits
Their franchising deal only allows them to open stores in the Pacific Northwest.
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Personal Investment

Franchising may require personal involvement and investment in the business.

Illustration for Personal Investment
By franchising, she committed to managing the store personally.
Visual representation of the word "Franchising"

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