Foothold

usgb/ˈfʊthəʊld/
noun

A secure position from which further progress may be made.

The company has a foothold in the mobile phone market.
Visual representation of "foothold" - A secure position from which further progress may be made.

Often appears as...

  • gain a foothold
  • secure a foothold
Definition 1 of 2
Visual representation of "foothold"
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Metaphorical Use

Often used metaphorically to represent a starting point for growth or expansion in various fields.

Illustration for Metaphorical Use
The new policy gave the company a foothold in international trade.
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Business Context

Commonly used in business to describe a small but important presence in a market.

Illustration for Business Context
Our start-up is striving to gain a foothold in the tech industry.
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Competitive Edge

Implies gaining an advantage in a competitive environment.

Illustration for Competitive Edge
With innovative design, we've secured a strong foothold against competitors.
Visual representation of the word "Foothold"

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