Customer

usgb/ˈkʌstəmər/
noun

A person who buys goods or services from a shop or business.

The store provides discounts to regular customers.
Visual representation of "customer" - A person who buys goods or services from a shop or business

Often appears as...

  • loyal customer
  • potential customer
Definition 1 of 3
Visual representation of "customer"
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Purchasing Power

Understand 'customer' implies the power to choose where to buy.

Illustration for Purchasing Power
As a customer, you have the right to return defective products.
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Regular Visits

'Customer' often refers to someone who shops repeatedly at the same place.

Illustration for Regular Visits
The coffee shop has many customers who come in daily.
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Impersonal Label

The term doesn't imply a personal relationship, unlike 'client'.

Illustration for Impersonal Label
Supermarkets have thousands of customers they don't know personally.
Visual representation of the word "Customer"

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