Brainwashing

/ˈbreɪnwɔːʃɪŋ/
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Negative Connotation

Brainwashing is often viewed negatively because it involves forced belief.

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The regime's brainwashing of youth alarmed the international community.
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Total Control

Brainwashing suggests total control over someone’s thoughts or beliefs.

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Cult leaders are notorious for brainwashing their followers.
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Repeated Exposure

Brainwashing involves constant repetition of the same message.

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He claimed the media was brainwashing us with consumerist ideals.
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