Plough back in

usgb
verb

To reinvest profits into the business or project that generated them in the first place.

Her strategy was to plough back in the profit from the first store into opening a second one.
Visual representation of "plough back in" - To reinvest profits into the business or project that generated them in the first place.

Often appears as...

  • plough back in profit
  • plough back in revenue
Definition 1 of 2
Visual representation of "plough back in"
LampPro Tip 1/3

Business Growth

Used when a company reinvests for expansion or improvement.

Illustration for Business Growth
The tech startup decided to plough back in their profits to develop new software.
LampPro Tip 2/3

Not Immediate Reward

Indicates delaying personal gain for long-term business health.

Illustration for Not Immediate Reward
Instead of taking dividends, she chose to plough back in the earnings.
LampPro Tip 3/3

Financial Strategy

Suggests a calculated move to boost future business prospects.

Illustration for Financial Strategy
The board agreed to plough back in half of the profit to upgrade facilities.
Visual representation of the word "Plough back in"

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