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At cost

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No Profit

Understand that 'at cost' means the seller doesn't make any profit from the sale.

Illustration for No Profit
The fundraiser items were sold at cost to maximize contributions.
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Clearance Strategy

'At cost' can imply a strategy to sell inventory quickly, often to make room for new stock.

Illustration for Clearance Strategy
The shop is offering jackets at cost during the clearance event.
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Cost Transparency

Businesses may use 'at cost' to show transparency in pricing, building trust with customers.

Illustration for Cost Transparency
As a promotion, the bakery sold bread at cost for one day.
Visual representation of the word "At cost"

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